Financial Case Studies
Situation
Customer Newsletter
Problem
Newsletter was designed as 8 ½ x 11 Self Mailer. The client mailed the newsletter 4 times per year. 6000 pieces. Cost per mailing of processing and postage $3186 @ 4. Total $12,744.00
Solution
Changed mailing piece design to Letter Size Self Mailer.
Cost per mailing of processing and postage $1302 @ 4 = $5208.00
Total savings $7536.00
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Situation
Annual Insurance Plan Renewals
Problem
27,056 pieces, Heavy weight 10 x 13 mailing. 89 different lists with each having different letters & insurance plans. Must be out in 2 weeks from when client contacted us or legal penalties. Client did the mailing last time and it took 6 weeks to process resulting in having to go 1st Cl postage to meet delivery timeline. Postage cost was $42,000 more than Std A.
Solution
Established a quality control system for 100% accuracy in making sure the 89 different lists and contents were accurate. Out in 5 days. Changed to Automation Std A with drop shipment to closer postal facilities resulting in over $47,000 in postage savings.

